Alumni News

University of International Business and w88 online live casino held the fourth "Outstanding Old Alumni Return to Alma Mater" event

Published: December 11, 2017 Editor: Interview Department 3

School News Network (Provided by the School Committee on the ElderlyOn December 8, our school’s Committee on the Elderly, the Alumni Association and the School Youth League Committee jointly held the fourth "Outstanding Old Alumni Return to Alma Mater" event, inviting Li Dongsheng, former director of our school board of directors, to give a special lecture on "Strategic use of trademarks and geographical indications to promote rural development" to students. Huang Zhenhua, deputy director of the Elderly Committee of our school, and Wang Guilin, deputy secretary-general, presided over the lecture, and office directors Deng Meiying, professor Mi Zhiying and others attended.

Li Dongsheng worked in the former Ministry of Foreign Economic and w88 online live casino (hereinafter referred to as the Ministry of Foreign Economic and w88 online live casino) for many years, and served as a business official and counselor at our embassies in many countries. After returning to China, he served as director of the w88 online live casino Management Department of the Ministry of Foreign Economic and w88 online live casino and Vice Governor of Hainan Province. Finally, he served as deputy director of the State Administration for Industry and Commerce, and was in charge of exchanges and cooperation with the "World Intellectual Property Organization" for a long time and is an expert in foreign economic and w88 online live casino.

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At the beginning of the lecture, Li Dongsheng first explained the legislative process of trademarks and geographical indications in my country, emphasized the important position of intellectual property protection in the field of w88 online live casino, the leading role of trademark protection and application in my country's economy, and explained my country's understanding and current situation of geographical indications and trademark protection. Then, he took France's use of "International Trademark Rules" to protect its own wines as an example, and proposed to learn from international experience and combine it with my country's actual situation to apply "International Trademark Rules" to my country's rural development.

Li Dongsheng emphasized that it should not underestimate the important economic value of "trademark" and "geographical indication" registration of agricultural and sideline products. Trademarks are "intangible assets" that can bring added value and competitiveness of "intangible capital".

When talking about the growth of agricultural product trademark registration in my country, he explained with numbers: "There were only 210 registrations in 2006, and by October 2017, it increased to 3,753, an increase of 17.9 times in 11 years." Talking about the efficiency of trademark registration to the agricultural economy, he listed several cases such as "Zhangqiu Onion", "Anxi Tieguanyin", "Ziyang Selenium-rich Tea" and "Sand-emulsion Melon in Zhongshan, Ningxia", which illustrates that "trademark" and "geographical indication" registration not only brings tangible benefits to farmers' income and enterprise efficiency, but also promotes farmers' employment and drives the development of related industries such as logistics, packaging, retail, and wholesale.

Soundedly, he took the initiative to ask about the output of agricultural and sideline products from the hometowns of three students from Zhejiang, Shaanxi and Shanxi, and exchanged and interacted with the issues that students were interested in. Li Dongsheng finally pointed out that facts have proved that it is feasible to use "trademark" and "geographical indication" registration to promote rural economic development.

After listening to the lecture, students had a better understanding of the relationship between "trademarks", "geographical indications" and rural economics, and had a better understanding of their important role in promoting agricultural development. They admired Li Dongsheng's "family and country feelings" and "international vision" for rural development and his profound foreign economic and w88 online live casino knowledge, and benefited a lot.

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Finally, Huang Zhenhua expressed his sincere thanks to Li Dongsheng for his wonderful report. He pointed out that the use of international trademark rules and promoting rural economic development is an important mission and responsibility of the foreign economic and w88 online live casino front. This special report is not only a lesson for applying foreign economic and w88 online live casino professional knowledge to build socialism in our country, but also a report meeting to preach the spirit of the 19th National Congress of the Communist Party of my country.

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