Zhang Xiaofeng：Do things with heart DoQualified’s news and publicity worker
Reporters Liu Xinxin Li Zhaonan
On the north side of the corner of the administrative building167The office is not spacious，A huge bookcase stands against the wall，Plus a desk full of all kinds of copywriting，Fortunately there is enough light，The room is full of books but not cramped。Director of the Propaganda Department of the Party Committee of the University of International Business and Economics、Professor Zhang Xiaofeng, an outstanding Communist Party member, conducts his daily work here，That’s right here，He leads his colleagues，With a rigorous and responsible attitude，Completing the school’s publicity work。
Focus on innovation New ideas
Weibo，has become an important channel for propaganda work in this era of public opinion，Zhang Xiaofeng is keenly aware of this，In the distance the 60th anniversary of the University of International Business and Economics200天之记，With his support and promotion，The only official Weibo of the University of International Business and Economics passed the certification，Successfully activated。Many alumni who have already graduated and left the school were surprised and sighed: "The school actually has its own official Weibo，The University of International Trade is always so ‘trendy’！”So far，Official Weibo has published various Weibo messages100Yutiao, with nearly the number of fans5000，This innovative channel，Become an important carrier for the school’s proactive external publicity。
Focus on innovation at work，Is one of the characteristics of Zhang Xiaofeng’s work。In addition to launching the official Weibo，We are also working hard to create a supplement to the school newspaper，Interesting report，News orientation closer to students’ lives，As soon as the supplement to the school newspaper was launched, it was favored by many students of the University of Trade and Economics。The school news network has undergone a new revision on the occasion of its fifth anniversary，The main tone of blue and white is clear and bright，Professional and efficient news literacy makes him a leader in campus media，The number of visits is rising，Repeat new highs。Reporter noticed，In recent years，Many new changes have occurred in the work of the Propaganda Department，Except as stated above，Also includes production w88 slotreflecting students’ participation in National Day60Videos of annual events、Publish "Study Newsletter of the Party Committee Theoretical Center Group"、English broadcast launched、Published in the mediaUIBE》、Prepare to build a special web page with interactive functions、Organize distance learning training for middle-level cadres、Establish a team of school-wide correspondents、Carry out annual selection and commendation of news publicity work, etc.，These new measures and new attempts，Brings new vitality to publicity work。
No advanced work concept，It is difficult to achieve a high level of work effectiveness。"News and Publicity Work in Colleges and Universities，Be sure to look down，Pay attention to the grassroots，Follow teachers，Follow students。”This is Zhang Xiaofeng’s consistent work philosophy。With his persistence and promotion，The school’s main propaganda positions are the school newspaper and news network，Continue to introduce typical grassroots figures、A series of reports targeting typical teams，And formed a normal state，Received high praise from teachers and students。
"Gathering people's hearts"，Building an external image” is the focus of news propaganda work in colleges and universities，The publicity work of colleges and universities cannot only focus on internal publicity，Must pay attention to both internal and external aspects。Zhang Xiaofeng attaches great importance to external publicity，With the joint efforts of him and his colleagues，With the strong support of school leaders and the close cooperation of various departments，Our school’s external publicity work has been steadily improved。“I have seen his working ideas，He is doing a good job in internal publicity，Putting more attention outside，He wants to raise the overall external image of the school to a new level。" A colleague who has been a party worker for many years commented like this。
Lead by example Bravely shoulder heavy responsibilities
Since2005Joined the school news promotion team，He always has great enthusiasm for news and publicity work，Working hard。
Five years from 2005 to 2009，In order to ensure the quality of the school newspaper，Choose the topic from the beginning of each issue of the school newspaper、To manuscript review、To determine the title、Layout design、Photo matching，He has repeatedly considered it，Sometimes in order to write a good title，He will even spend several days in disguise。Last issue310,000-word school newspaper manuscript，He at least reviewed it from beginning to end、Proofread three times。Working with words day after day，Seems to have turned him into a "proofreader"，Just face the text，He w88 online casinoalways edits and proofreads habitually。
In order to do a good job in publicity work for the 11th Party Congress in 2010，He leads the Party branch of the Propaganda DepartmentFighting7months，Carefully designed the “Eleventh Party Congress Special Topic” website，Carefully crafted promotional display boards、Designing the campus and venue environment，Spare no effort to organize reports on people，Compile and print conference promotional materials，A panoramic reflection of all aspects of our school’s preparations for the 11th Party Congress。Interviews with more than 160 representatives，More than 1280 news reports，Interviews on 49 school division-level units’ work achievements in the past five years，3 large-scale screen-splashing posters、128 exhibition boards、4 building videos...every report，Each exhibition board，Every poster，It all embodies his hard work，Coordinate the overall situation，Deploy troops and generals，Wought a beautiful battle。
Can order troops on the battlefield，better able to lead by example，2009 Mass Parade for the 60th Anniversary of the National Day，From hot summer to autumn，He has been holding on silently。To grab the camera，He went to Shahe Airport and other joint training venues with the training team three times late at night、Two trips to Chang’an Street，Recorded countless touching and unforgettable historical shots with lens and pen。Finally，Under his leadership，The Propaganda Department launches 60th newsletter、3 videos、5 special promotional video、120 publicity display boards... greatly encouraged the participating teachers and students of our school，Received by superiors and school、High recognition from all participating teachers and students。“Teacher Zhang’s efforts、Hard work、persistence，We all see it，Keep the teacher’s teachings in mind。Sometimes work is difficult，Not understood，Being looked down upon by others，Let’s think about what the teacher said to us、Trust and care for us，Think again of the teacher’s seriousness and persistence、Silent and dedicated work spirit，I feel there is no reason to give up。Tell the truth，Teachers are cute sometimes，He is quite stubborn even though he is real，But it was this persistence that urged us to complete the entire huge publicity project。”We celebrated the National Day with him60Said Zhan Zhenrong, a student reporter who reported on the anniversary publicity report.
Every major publicity task of the school，For him and the team of the Propaganda Department，It’s all a tough battle with only victory，In case of small manpower，He has no other choice，Only lead w88 online casino bettingby example，Put more time and effort。Recent，Zhang Xiaofeng is leading his team，Unite various departments of the school，Complete school with all your strength60Special publicity tasks for the anniversary of the school.
Coordinate resources Developing elite soldiers and strong generals
Zhang Xiaofeng likes to keep the door open when working，You can see the press team of the school newspaper and school news network opposite the office，These two student journalist groups under the Propaganda Department，With the care and support of him and all members of the Propaganda Department and colleagues who have worked in the Propaganda Department，Growing step by step until now:News Network has published more than 14,000 articles,Total views exceeded 14.75 million times；The school newspaper has published a total of 670 issues since its establishment，The quality of news reporting is improving year by year，The team composed of the news network reporter team and the school newspaper reporter team won third place in the Capital College Journalist Basic Skills Competition，The school newspaper and news network reporter team have been awarded the title of "Top Ten Clubs" of the school many times。
“Journalism and propaganda work never ends，Only the bottom line，No upper limit。To complete the numerous publicity work，One person’s strength alone is not enough，Must set up an efficient operation、A team that can fight tough battles。”Zhang Xiaofeng said so, and even more so.With the joint efforts of him and all his colleagues in the Propaganda Department,School Party Committee Propaganda DepartmentFormation了Minister in command, deputy minister to fill the position,MembersOn his own、A sound operating mechanism of division of labor and cooperation in which each performs its own duties。
Party Branch of the Propaganda DepartmentPass pairNews network, school newspaper, Little SwanBBS, Broadcasting Station TeamConstruction and Management，Integrated publicity resources across the school、Form a joint publicity force、Launching promotional products，Also let XuanThe Mission forms a unity、Harmony、Strive、Efficient fighting collective。
Teaching the Tao Resolving students’ doubts
Teacher，A three-foot podium is a world，Writing freely with a splash of ink。Zhang Xiaofeng likes the feeling of standing on the podium，He said，A teacher’s job is to teach and educate people，Standing on the podium，Looking at the eyes of the students in the audience who are curious about knowledge，Give them what you have learned，He feels relieved and satisfied。Although the propaganda work is heavy，Zhang Xiaofeng has always been responsible for teaching ideological w88 online casinoand political theory courses in the school。As a university teacher，He always thinks，University teaching and scientific research are mutually exclusive，Complement each other，He attaches great importance to scientific research work，Published successively40Many high-quality papers, published4Academic monograph，Two of the books were selected for the "National Spiritual Epic" project of the Central Propaganda Department、Eleventh Five-Year Plan for National Key Book Publishing、National ancient books compilation and publication of "Eleventh Five-Year Plan" key planning books。
In many student activities，Everyone can see Zhang Xiaofeng，He has also guided students to participate in summer social practice activities many times，Multiple angles，Provide students with help and guidance at multiple levels。
Improving through practice Progress through learning
Since the school held the 10th Party Congress in 2005，The school has entered the fast lane of scientific development，The school’s party building work is even more steady，Steady improvement，Played a leading and escorting role in the development of the school。Preparations for the 10th Party Congress、Undergraduate teaching evaluation、Advanced education activities、Learn and practice the scientific outlook on development、Party Building Assessment、211 Project Acceptance、Volunteer Olympics Safe Olympics、Mass Parade on the 60th Anniversary of the National Day、Preparations for the 11th Party Congress、Carry out excellence、Welcoming the 90th anniversary of the founding of the Party、Preparing and welcoming the school’s 60th anniversary and other major events，SinceZhang Xiaofeng joined the ranks of news and propaganda workers in 2005，all involved，Undertake corresponding publicity tasks。He is highly responsible，Dedicate yourself to everything，Played its due role。
“I am very lucky to experience and participate in major events in the school，These experiences are a valuable asset。""If，The work I do and my efforts，Received everyone’s recognition and understanding，I think this is mainly due to the good environment of the school’s rapid development。It is the career development of the school，gave me improvement in practice、Exercise opportunities to progress in learning。If there is no development of school career，I will accomplish nothing。"Zhang Xiaofeng said，“The smooth progress of my work，Thanks to long-term care、Leaders who support school news and publicity work、Strong support and encouragement from colleagues and mentors。Thank you from the bottom of my heart。”
